Iron Man 2
1. Your Film
Iron Man 2 is the 2010 follow up the the 2008 Blockbuster Iron-Man. Like the first film it focuses around the main protagonist, Multi- Millionaire, Tony Stark, who creates a suit which allows him to fly and keep the world safe. In the second instalment we are introduced to two new characters, the new secretary, Natalie Rushman, played by Scarlett Johannson, and a new villain, Ivan Vanko, played by Mickey Rourke. In this instalment Iron Man must battle a threat to his new Stark-Expo.
Example of Marketing for Iron Man 2:
Trailer:
Poster:
Cast Interview (Friday Night With Jonathan Ross, 23rd April 2010):
2. Production
What was your film's production budget?
The production budget for Iron Man 2 was around $170-200 million.
Which Production Company[s] provided the finance?
Iron Man 2 is produced by Marvel Studios and Fairview Entertainment.
What other films have the company[s] produced?
Marvel Studios are responsible for producing most of the major summer superhero films of the last few years. More recently these have included The Incredible Hulk, Thor, Captain America and the upcoming Avengers Assemble.
Fairview Entertainment are not known for producing many films as their production credits include only two films, these being both Iron Man films, the 2010 hit Cowboys& Aliens and the 2001 film "Dinner for Five".
3. Distribution
Who are your films theatrical distributors?
Iron Man 2 is distributed by Paramount Pictures.
How many countries has it been distributed in and what are they?
After searching which countries the film has been distributed in I could not find any information which gave any facts on where the film had been released.
Who are your films how distributors?
Like on the last question, I could not find any information as to who the film was distributed by for home release, but I could guess that, like the theatrical release, it had been distributed by Paramount, but by their home entertainment branch, Paramount Home Entertainment.
4. Exhibition
What was your film's box office takings?
Iron Man 2 took in $623,933,331 at the box office.
Would you expect it to be shown in the o2 Cineworld? Why?
I would expect this film to be shown in the o2 Cineworld because it was one of the biggest summer blockbusters of 2010.
Whar formats is your film avaliable on for home exhibition?
Iron Man 2 is avaliable on both DVD and Blu-Ray DVD, aswell as being avaliable on Netflix.
5. Horizontal & Vertical Integration
Is your film's production company a subsidary of a larger company?
Yes, at the time of Iron Man 2 being produced Marvel Studios was owned by the The Walt Disney Company. It is now a subsidary of Marvel Entertainment.
